Katharina Wörndl

TV-Host

CMO. Host. Mom of 3.

It is clear to see that Katharina Wörndl is passionate and enthusiastic about everything she does. As Chief Marketing Officer of the Berlin-based agency StoryMachine New Classic, standing still is not an option for her anyway. Her credo: “We believe in the power of emotions and good stories”.

Her very personal story has taken the Austrian back and forth between Salzburg (Red Bull/ Red Bull Mediahouse & DM), Munich (Westwing), Cologne (RTL), Berlin (StoryMachine & RTLZwei) and Vienna (Canal + & Pro7Sat.1 Group). In addition, Wörndl, who now lives in potsdam, has worked as a consultant for SMEs, business drivers, innovators and agencies in the field of digital communication, is passionate about bringing people together, implementing new ideas, founding and has a good portion of live minutes as a TV presenter (currently Champions & Europa League football) under her belt.

However, her great love as an event host is capturing the audience with background knowledge, quick wit and a twinkle in her eye and spreading good humor. As the mother of three heroes, her role as an ambassador for Laureus is also very close to her heart.

Katharina Wörndl moderates several panels at the Unternehmertag.

Speaker Portrait