Privacy Policy

This privacy policy describes to the user the extent, purpose and nature of the collectionand use of personal data by Unternehmertag AG, Seestrasse 32b, CH-8806 Bäch,Switzerland, contact@unternehmertag.org, on this website (hereinafter referred to as "the Service").

Who is Responsible for the Data Processing?

The responsible party is:

Unternehmertag AG
Seestrasse 32b
CH-8806 Bäch
Switzerland
contact@unternehmertag.org

For What Purposes Are Your Data Processed?
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The provider collects data on every access to the Service (so-called server log files). The access data includes:
• Name of the accessed webpage
• File, date, and time of access
• Amount of data transferred
• Notification of successful retrieval
• Browser type and version
• User’s operating system
• Referrer URL (previously visited page)
• IP address
• Requesting provider
The provider uses the log data only for statistical evaluations for the purpose of operation, security, and optimization of the Service. The provider reserves the right to subsequently check the log data if there is a justified suspicion of unlawful use based on concrete evidence.
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Contacting Us
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When contacting the provider (e.g., via contact form or email), the user's details are stored for the purpose of processing the inquiry and in case follow-up questions arise.
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Registration for the Community Function
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The provider collects certain personal data for the community function. These are used solely for the community function.
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‍Unternehmertag Event

‍If the user registers for the Unternehmertag event, the organiser processes the necessary personal data provided by the user during registration. This includes personal details (name, contact information), event-related information (e.g., arrival date, language, special notes), photo for the name badge, company information, user’s role, and, if applicable, payment data. Data may be shared with third parties as necessary for event management.
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‍Unternehmertag App

Our app is a platform accompanying our Unternehmertag event at Tegernsee, allowing participants to network in advance. Registration for the app requires your first and last name and email address. To enable networking, we compile these details into a participant list accessible only to app users. This allows you and others to make contact even if no data was exchanged during conversations. The list is available until 8 weeks after the event and is then deleted.
Your consent is required for this use. You can object to this use at any time by contacting contact@unternehmertag.org; you will then not be included in the list or will be removed.

Additional Information on the Processing of Personal Data
• We provide a mobile app that you can download to your device. Personal data processed includes all data personally attributable to you (e.g., name, email address).
• When registering for the app, the data you provide (email address, name) will be stored. Data is deleted after the contractual period or when no longer required, unless legal retention obligations apply.
• The app serves to network participants. We create a participant list from your name and email address, available to you and other participants before and up to 8 weeks after the event. The list is then deleted.
• No data is otherwise shared with third parties.

Your Rights
You have the following rights regarding your personal data:
• Right to information
• Right to rectification or deletion
• Right to restriction of processing
• Right to object to processing
• Right to data portability
You can exercise these rights by contacting contact@unternehmertag.org. You also have the right to lodge a complaint with a data protection supervisory authority.
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WhatsApp
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If you use WhatsApp to contact us, we process your phone number, name, and any other data you provide to respond to your inquiry or, with your consent, to send you promotional messages.
We use the Superchat service (SuperX GmbH, Oranienburger Str. 91, 10178 Berlin, Germany) for messaging. Data is stored on Superchat’s servers in Germany. WhatsApp is operated by WhatsApp Ireland Limited, a Meta Platforms, Inc. company. WhatsApp processes data according to its privacy policy, which you can view here.
We have no control over WhatsApp’s own data processing and cannot exclude the possibility of data transfer to other Meta group companies outside the EU (e.g., USA).
Legal basis for processing:
• Article 6(1)(b) GDPR for contract initiation or fulfillment
• Your consent under Article 6(1)(a) GDPR for newsletter via WhatsApp
• Our legitimate interest under Article 6(1)(f) GDPR for handling inquiries
If processing is based on your consent, data is deleted upon withdrawal of consent. Otherwise, data is deleted when the purpose ceases to apply, subject to legal retention periods.

Event Management and Ticket Sales (Cvent)
We use the Cvent platform for event registration and ticket sales. Data you provide (e.g., name, email, payment data) is processed for contract fulfillment and event management under Article 6(1)(b) GDPR. Cvent operates European data centers, complies with high security standards (ISO 27001, SOC 1/2, PCI DSS), and is GDPR-compliant. Data is only used for event management and related communications.

Email Newsletter via Cvent
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We send email newsletters with information about your ticket, the event, and similar future events as part of event organisation. You receive these emails only if you have registered or consented. You can unsubscribe at any time.

Integration of Third-Party Services and Content
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Our online offering may include third-party content (e.g., YouTube videos, Google Maps, RSS feeds, graphics from other websites). This requires third-party providers to see your IP address, as it is necessary to deliver content to your browser. We strive to use only content whose providers use the IP address solely for content delivery. However, we have no control if third-party providers store the IP address for statistical purposes.

Cookies
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Cookies are small files that allow specific device-related information to be stored on the user's device. They enhance user-friendliness (e.g., storing login data) and help collect statistical data for service improvement. Users can control cookie usage via browser settings. Restricting cookies may limit website functionality.
You can manage many online advertising cookies via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/uk/your-ad-choices/.

Google Analytics
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Privacy Policy for the Use of Google Analytics (with Anonymization Function)
The data controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics involves the collection, gathering, and evaluation of data about the behavior of visitors to websites. A web analytics service collects, among other things, data on which website a data subject has come from (the so-called referrer), which subpages of the website were accessed, or how often and for what duration a subpage was viewed. Web analytics is primarily used to optimize a website and to conduct a cost-benefit analysis of internet advertising.
The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. The data controller uses the "_gat._anonymizeIp" extension for web analysis via Google Analytics. This extension ensures that the IP address of the data subject’s internet connection is shortened and anonymized by Google if access to our website is made from a member state of the European Union or another contracting state to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.
Google Analytics sets a cookie on the data subject’s IT system. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website operated by the data controller and on which a Google Analytics component has been integrated is called up, the internet browser on the data subject’s IT system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements.
Through the cookie, personal information such as the time of access, the location from which access originated, and the frequency of visits to our website by the data subject is stored. Each time our website is visited, these personal data, including the IP address of the internet connection used by the data subject, are transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass these personal data collected through the technical process on to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of an appropriate setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the data subject’s IT system. In addition, cookies already set by Google Analytics can be deleted at any time via the internet browser or other software programmes.
Furthermore, the data subject has the possibility to object to and prevent the collection of data generated by Google Analytics relating to the use of this website and the processing of this data by Google. To do this, the data subject must download and install a browser add-on available at https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about website visits may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the data subject’s IT system is deleted, formatted, or reinstalled at a later date, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.
Further information and the applicable privacy policy of Google can be found at https://www.google.com/policies/privacy/ and at http://www.google.com/analytics/terms/. Google Analytics is explained in more detail at https://www.google.com/analytics/.
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Google reCAPTCHA
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We use Google reCAPTCHA to protect our website from spam and abuse. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. reCAPTCHA checks whether data entry on our website is made by a human or an automated programme. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. The analysis starts automatically as soon as the visitor enters the website. reCAPTCHA evaluates various information (e.g., IP address, time spent on the website, mouse movements). The data collected during the analysis is transmitted to Google and may also be transferred to the USA.
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The use of Google reCAPTCHA is only carried out with your explicit consent (Art. 6(1)(a) GDPR). Data may be transferred to the USA, where no adequacy decision exists. The transfer is carried out in accordance with Art. 46 GDPR using standard contractual clauses. Users can withdraw their consent at any time via the consent tool. Further information can be found in Google’s privacy policy.

‍Google Ads Remarketing
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Our website uses the features of Google Ads Remarketing. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ads Remarketing allows us to display targeted advertising to visitors to our website on other websites within the Google advertising network. Cookies and similar technologies are used to analyze your behavior on our website and subsequently display relevant advertising to you.
The legal basis is your consent in accordance with Art. 6(1)(a) GDPR. Data may be processed in the USA (Art. 45 GDPR not applicable). Users can object to the processing via Google Ads Settings or by disabling cookies. You can object to the use at any time by adjusting the appropriate settings in the Google AdSettings or the Network Advertising Initiative’s opt-out page.
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Google Tag Manager

‍We use Google Tag Manager, a service provided by Google Ireland Limited. Google Tag Manager is used to manage website tags via an interface. The tool itself (which implements the tags) is a cookie-less domain and does not collect any personal data. However, when loading Google Tag Manager, your IP address may be transmitted to Google. Google Tag Manager triggers other tags, which may in turn collect data. Google Tag Manager does not access these data.
Use is based on your consent (Art. 6(1)(a) GDPR). Data is only transferred to third countries when tags are activated. Users can adjust their consent via the consent tool.
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Cloudflare
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We use Cloudflare, a service provided by Cloudflare Germany GmbH, Rosental 7, 80331 Munich, Germany, to secure and optimize our website (e.g., to increase loading speed and defend against attacks). Technical connection data such as IP address, date, time, accessed page, and browser information are processed. Data may also be transferred to countries outside the EU. The transfer is based on standard data protection clauses in accordance with Art. 46 GDPR.
The legal basis is our legitimate interest in the secure and efficient operation of the website (Art. 6(1)(f) GDPR). A data processing agreement has been concluded with Cloudflare. Further information can be found in Cloudflare’s privacy policy.

Our Social Media Profiles
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We maintain profiles on social networks. Each time you interact with our social media profiles, the operators of the social networks use cookies and similar technologies to record your usage behavior. We can view general statistics about the interests and demographic characteristics (e.g., age, gender, region) of our profile visitors. When you use social networks, the type, scope, and purposes of data processing are primarily determined by the respective operators of the social networks.
If you contact us directly via our social media profiles, we are responsible for processing the data you provide. For data processing related to usage analysis, we are jointly responsible with the respective social network.
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Our LinkedIn Profile
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We operate a social media presence on LinkedIn. LinkedIn is a platform of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). When you visit our LinkedIn profile, we collect the information and content you provide to us there, for example, when you send us a private message.
When you interact with our LinkedIn profile, such as posting a comment, giving a like, or following the profile, LinkedIn records your usage behavior. We do not have access to the data collected by LinkedIn. We only receive statistical evaluations regarding the use of our profile. The information contained therein is anonymized and cannot be assigned to specific individuals by us. These evaluations allow us to better understand the use of our profile and to analyze which content is particularly interesting for our visitors. With regard to this data processing, we are joint controllers with LinkedIn and have concluded an appropriate agreement.
The legal basis for data processing is, depending on your activity, your consent in accordance with Art. 6(1)(a) GDPR or our legitimate interest in the targeted operation of our social media profile in accordance with Art. 6(1)(f) GDPR.
If you have a LinkedIn account, you can withdraw your consent at any time with effect for the future by deleting the relevant content (such as a comment or like).
At https://www.linkedin.com/mypreferences/d/manage-data-and-activity you can also change your settings regarding the collection of your usage behavior.
You can prevent the use of cookies by configuring your browser accordingly.
Please note that, according to LinkedIn’s privacy policy, personal data may also be processed by LinkedIn in the USA or other third countries. LinkedIn only transfers personal data to countries for which an adequacy decision exists under Art. 45 GDPR or on the basis of appropriate safeguards under Art. 46 GDPR.
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Who Receives Your Data?
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Unless otherwise stated above, the provider does not disclose your data to third parties without your knowledge. The provider may have some of the above-mentioned processes carried out by data protection-compliant service providers who process the data within the EU or Switzerland. These are service providers engaged by the provider as part of data processing agreements.
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Does the Provider Use Automated Decision-Making?
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The provider does not use profiling or automated decision-making techniques. Should the provider use such procedures in individual cases, you will be informed separately if required by law.
 

On What Legal Basis Is Data Processed and How Long Is Your Data Stored?
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Your data is processed in accordance with Article 6(1)(b) GDPR for the provision of the community function or if you have contacted the provider (performance of contract). The data is also used to fulfill the contract if the user has registered for the Unternehmertag. The provider processes and stores your personal data as long as you are registered for the community function. Please note that the contractual relationship is a continuing obligation designed to last for years.
If the data is no longer required for the fulfillment of contractual or legal obligations, it will be regularly deleted unless its (temporary) further processing is required for the following purposes:
• Fulfillment of commercial and tax retention obligations: These include the German Commercial Code (HGB) and the Fiscal Code (AO). The periods specified there for retention or documentation are two to ten years.
• Preservation of evidence within the framework of statutory limitation periods. According to §§ 195ff. of the German Civil Code (BGB), these limitation periods can be up to 30 years, with the regular limitation period being three years.

What Data Protection Rights Do You Have?
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If you are located in a member state of the European Union or the European Economic Area, you have the following rights regarding your personal data:
• The right of access (Article 15 GDPR)
• The right to rectification (Article 16 GDPR)
• The right to erasure (Article 17 GDPR)
• The right to restriction of processing (Article 18 GDPR)
• The right to data portability (Article 20 GDPR)
• The right to object (Article 21 GDPR)

You also have the right to lodge a complaint with a competent data protection supervisory authority (Article 77 GDPR, § 40 BDSG).

If you are located in another country, different rights may apply to you.

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