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The cards of the global order were being reshuffled across geopolitics, business and technology. In 2026, we asked who would hold the trump cards in tomorrow’s world, and whether Europe would have a seat at the table or merely watch from the sidelines.
Security had suddenly become an issue touching everything: nations and businesses, energy and technology, democracy and society. In 2025, we asked how much resilience it takes to remain capable, confident and successful in an increasingly uncertain world.
Wars, geopolitical power struggles and rapid technological change had created a world in turmoil. In 2024, alongside the big political and economic questions, we asked a surprisingly personal one: could spirituality and inner purpose become new keys to success and happiness?
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Pandemic, war in Europe, an energy crisis and a shifting world order: 2022 truly felt like a turning point. At the same time, we turned our attention to ourselves and asked why we strive to live longer, healthier and perhaps even happier lives.
After the pandemic-enforced break, the Unternehmertag returned, for the first time in autumn, with one big question: Missed The Future? We talked about responsibility, sustainability and the world we are leaving to future generations.
Ten years of economic expansion, low interest rates and rising prosperity. In 2019, we asked an uncomfortable question: Was it all too good to last? No one knew just how relevant that question would become only a year later.
A brave new world of technological possibilities and societal change was taking shape. In 2018, we asked: how much courage does it take not merely to watch it unfold, but to help shape it?
Digitalisation was no longer a vision of the future; it was turning entire industries upside down. So in 2017, the question was: protect established business models or turn disruption into opportunity?
Ten years of Unternehmertag, ten years of ideas, encounters and debate at Lake Tegernsee. In 2016, we celebrated our first major anniversary and something that had acquired a name of its own: the Spirit of Lake Tegernsee.
Optimism or question mark? Jetzt geht’s los!? captured the mood of 2015: where would the next opportunities emerge, and who would have the courage to seize them?
The digital revolution was rapidly transforming markets, business models and the balance of power. In 2014, we asked: would a handful of big winners ultimately take it all?
Germany was an export powerhouse. But could start-ups become its next great export success? In 2013, established entrepreneurship met a new generation of founders at Lake Tegernsee.
Building a company is one thing. But when is the right time to step away? In 2012, we talked about exits, succession and what comes after entrepreneurial success.
The economy was growing again, but how could recovery be turned into lasting success? In 2011, growth became our Joint Mission at Lake Tegernsee.
After the downturn came the question: how do we climb again? Peaks and Valleys explored the highs and lows of entrepreneurship and the art of navigating both.
Financial crisis, recession, gloomy forecasts. Our answer in 2009: Now More Than Ever! An Unternehmertag about courage, opportunity and entrepreneurial action in difficult times.
Who are the entrepreneurs of the future, and what does a new generation need to succeed? In 2008, the Unternehmertag focused on those who would shape the future of German business.
The internet was already here, but its big wave was only just gathering momentum. At the very first Unternehmertag, we explored a development that was about to fundamentally transform business and society.
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